Looking to send a meaningful corporate gift? Learn why sustainable corporate gifts and eco-friendly gifts are on the rise and how you can use them.
Corporate gifts, branded items and conference swag have always been reliable engagement and awareness drivers for businesses.
A gift can delight and convey your commitment to employees and clients. Logo- and tagline-plastered items can support word of mouth. And when was the last time you participated in a charity run without an ill-fitting T-shirt covered in sponsors?
The desire for and benefit of these products haven’t changed. However, the concern about wasteful, unrecyclable and inexpensive marketing items contributing to environmental issues has grown.
That’s why sustainable corporate gifts are becoming the go-to choice for businesses aiming to make an impact.
Shoppers and Employees: Eco-Friendly Fans
The core generations of shoppers, Gen Z and millennials, are part of the rise of an environmental, social and governance (ESG) mindset and its influence. For example, 75% of millennials are eco-conscious to the point of changing their buying habits to favor environmentally friendly products.
Adopting sustainable corporate gifts can help align your marketing and engagement strategies with both consumer targets’ and employees’ values.
Studies show that 54% of Gen Z will spend 10% more on a sustainable product. The same goes for 50% of millennials and just 23% of baby boomers and employees.
In 2021, studies found that 64% of 18 to 22-year-olds consider it important for their employers to act sustainably. Over half also claimed they would stay with an employer longer if that employer could wear multiple hats:
- Act responsibly
- Support the planet
- Reduce waste
Furthermore, these efforts can have a positive effect on your bottom line.
We Fit the Bill at Packed with Purpose
Packed with Purpose is a corporate gifting company that embeds social and environmental impact into the everyday act of gift giving.
We’re the experts when it comes to meaningful, purposeful and sustainable gifts. April is the perfect time to get started with or expand your eco-friendly gift strategy as the world celebrates Earth Day 2023 on the 22nd.
Check out our guide below for sustainable corporate gifts ideas and how to capitalize on them this April and year-round.
Showcase your values and increase retention through sustainable employee gifts.
Our clients are often searching for gifts that meet their employees’ needs for onboarding, work anniversaries and specific recognition occasions.
Packed with Purpose’s 2023 Employee Recognition Report provides a roadmap to effective employee appreciation.
An unexpected gift is one of the top ways our respondents look for recognition. Around 75% of respondents hoped to receive a personalized gift, and 63% looked for gifts that have a social impact.
Because millennials will represent 75% of the global workforce by 2025, choose gifts that reflect your team members’ interests and reinforce your company’s ESG values.
That choice can be your key to the perfect show of appreciation.
If you’re looking for a welcome gift for new hires, our eco-friendly gift sets surprise and delight while supporting environmental sustainability.
You can find brandable, recycled vinyl record notebooks for jotting notes throughout the onboarding process. They’ll see snacks to keep them going, like cinnamon-sugar twists made with upcycled corn flour. You can offer them refreshing, all-natural peppermint chewing gum in compostable packaging.
Our sustainable gifts support causes such as 1% for the Planet companies, as well as women- and diverse-owned businesses.
Remote Work, Personalized Gifts
With 64% of employees now working remotely, keeping company culture front of mind and creating a sense of team across time zones add a twist to employee engagement.
Packed with Purpose’s work-from home collection is a shining example of sustainable corporate gifts.
These eco-friendly sets may include an array of items:
- Versatile, insulated tumblers
- Best-selling U.S.-made classic notebooks
- Compact screen-cleansing towelettes for all your digital devices
- Brandable bonsai grow kits, symbolizing luck and harmony
Remote workers will brighten up their home office while supporting causes like clean water initiatives, tree education and women-owned businesses.
Lead the culture shift from wasteful items to sustainable swag.
In the past few years, a cultural shift has occurred away from unnecessary and wasteful “swag.” But the need to share your brand with potential clients or event attendees remains.
The answer? Sustainable swag — branded items that make a positive impact on the environment.
You can be a leader in this cultural shift by switching to Packed with Purpose brandable products.
We offer a wide variety of stylish, sustainable, impactful and customizable products to increase brand awareness without harming the environment.
Reusable utensils, water bottles, insulated tumblers and tote bags to reduce plastic use on the go. Wood journals and phone stands that support reforestation. Wireless charging pads made from recycled silicone.
You can add your logo to any of these eco-friendly and sustainable products.
A cool, unique experience could be giving your next conference attendee the gift of bringing the environment indoors with a brandable Tree in a Tube.
Potential customers will use all these individual items repeatedly because they’re made for reuse! Such items boost awareness wherever they go, making them perfect choices for sustainable corporate gifts.
Go big with another Packed with Purpose sustainable corporate gift, the Compact + Climate-Friendly set, perfect for conference attendees.
This is the ideal “on-the-go” thank-you set for the sustainably minded. You’ll (and they’ll) find chic green items:
- Ultra-compact reusable water bottle
- TSA-approved eco-friendly charger made of recycled plastic
- Perfectly sized “tree-free” pocket journal made from 100% sustainably recycled stone
A member of our Gift Concierge team can help you customize so your brand is on display.
Don’t forget the packaging!
While you’re searching for eco-friendly gifts for employees and clients, don’t forget packaging’s potential environmental harm.
Unlike other gifting companies, Packed with Purpose packaging is fully sustainably made. The box, the inside shred and all packaging materials are meant to reduce waste. They’re made from 100% recycled materials as well as FSC-certified paper.
We strive to continually reduce our carbon footprint.
Shared Values = Loyal Customers and Employees
The key to attracting and retaining top talent or potential customers? Broadcasting your shared values wherever you can.
Consumers want to buy from a company that supports sustainability, and employees want to work for them. You leverage a key engagement tactic with multiple benefits when you choose sustainable corporate gifts:
- Standing out from the crowd
- Appealing to your target
- Showcasing your company purpose
And you do so all while giving the joy of an unexpected gift.
Give meaning, reduce waste and increase joy with a sustainable corporate gift for your next conference, client outreach or employee welcome.
If you’re unsure where to start, some of the best gift baskets for employees combine eco-friendly items, social impact and thoughtful presentation. And it all aligns with your brand values.
About Packed with Purpose
Packed with Purpose is a Certified Woman-Owned business that embeds social and environmental impact into the everyday act of gift giving.
Recognized as the best gifts for customers and employees, these distinctly curated gift boxes are perfect examples of sustainable corporate gifts. We source products from more than 140 purpose-driven organizations that transform more than 750,000 lives.
The result? A unique gifting experience that’s as inspiring as it is impressive. Strengthen relationships with clients, employees or friends with gifts for every budget or occasion through seamless ordering, branding and customization.
Discover why the nation’s leading brands choose to send gifts that are Packed with Purpose.
